You won’t feel a thing
Brand | Print | Signage
This long-standing and well-liked local NHS dentistry practice wanted to reposition itself and move into the private dentistry sector.
We created a new brand identity and tone of voice, both of which helped the practice reposition itself. The growth in private patient numbers was supported by new marketing material which reflected the transformed brand.
The transition to private practice was smooth and painless, so much so that the practice owner, Andy Taylor, saw all of his clients immediately change from public to private. A 441 increase in new private patients in the four months following the rebrand.
‘‘Absolute put us at ease and having all the disciplines under one roof made the process so simple. They work so well together’’