… In fact, it might be the best thing you’ve ever done. You might imagine dentists don’t have to worry about brand, design, customer experience and the like (we’ve all got teeth, they all need fixing at some point, right?) but you’d actually be wrong. It’s tough out there for dentists. The work we’ve recently […]

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Just to recap, then: we do know we’re shortlisted, so we’re definitely taking home a (nother) Design Effectiveness Award from March’s ceremony. What we don’t know is whether it’ll be Bronze, Silver or Gold (one of which we won last year for our work with The Cornish Bakery, whom we helped to rebrand from Pasty […]

25 years. 1991. Happy Absolute Birthday to us. I won’t say it all seemed so simple then, it probably never did, but did I have any clue what the next 25 years might look like? I did not. Nor, I guess, did any of us. In July 1991, I’m there in my box-room, post-college, post-first-London […]

Absolute’s Creative Director Helen here – I just wanted to update you on some the exciting happenings in and around our Cornish studio as we fire through a tonne of awesome work for our amazing clients. Firstly we are absolutely over the moon to say that, after a quite literally fab night in the Big […]